1st Annual Small Business Summit Speakers & Presentations

Keynotes:  

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Branding & Marketing for Small Business
Mike Brian, Partner/ Interactive Director
Penna Powers Brian Haynes

The more you know, the less you guess, and guessing is expensive.  Mike Brian will help you better understand how to fuse marketing and branding under a strategic direction and ultimately find your niche in the battlefield of business. 


Successful Business Through Successful Relationships
Larry Chatterton, Speaker/Trainer/ Coach
Chatterton, Inc.

Learn valuable tools to cultivate business relationships to help grow your business.  Larry Chatterton will share best practices and secrets to help attendees better network with the purpose of developing relationships rather than exchanging cards.  This dynamic and popular presentation will help attendees remember names better and maximize interactions with other business professionals.

Breakout Sessions:

Driving Sales Through the Roof
Tim Huffaker, President
Business Performance Group

This workshop will teach attendees the most powerful referral system in the world, improve your networking skills and explain how to receive killer endorsements for your products and services.  This presentation will also explore the Bucket of Sales Opportunity.  This 45 minute presentation is guarenteed to increase your sales immediately.

The Power of Email Marketing

Zak Barron, Area Director Central Region
Constant Contact

This information-packed seminar will show you how email marketing- the hands-on, low-cost, marketing tool- can really help you drive your business success. Discover how communicating with your customers regularly can help you stay connected, and generate increased referrals, repeat sales, and unwavering customer loyalty.  Topics to be covered: email marketing basics, building a quality email list, creating valuable email content, getting email deliverd and read, and how to learn from your results.

Too Small to Fail- Strategic HR Concepts for Every Business

Connie Washington, SPHR, HR Business Partner
ADP

Come learn valuable HR concepts to help secure and grow your business.  In an ever changing regulated business environment, it is more important than ever to make sure you not leave your vulnerable.  Topics to be covered: hiring & firing, healthcare compliance, procedures and protocals, and creating a prodcutive office envirnoment.

How to Use Social Media for Business

Beth Holbrook, Director
Zions Bank Business Resource Center

This presentation will help attendees utilize social media strategically to improve their bottom line.  Attendees will better undertand how to maximize a business presence in a particular area, promote their business or product, bring in new clients, and communicate with current customers.

Resources for Business Growth Panel

Women's Business Center, Department of Workforce Services, Utah's Own, Governor's Office of Economic Development

There are many resources availalbe to help small business grow their business. Learn from a panel of resource experts about programs available in Utah, valuable information and tools for small business, and the organizations that exist to help entrepreneurs and managers succeed.

International Trade and Export Opportunities

Franz Kolb, Director- Europe, Middle East, Africa, and India
Governor's Office of Economic Development

Take your business global.  Utah is leading the way in reaching the US Export Initiative's goal to double US exports by 2014. In 2011, Utah exports exceeded $18.8 billion, up 37% from 2010.  Approximately 3,000 Utah companies currently export, 86% of which are small and mid-size businesses. Clearly there is great opportunity of all sizes to increase revenue by becoming more involved in international trade. This information session will help you understand the opportunties that exist in exporting, where to start, how to assess your readiness for exporting, and what organizations are able to assist you.

Technology for Small Business and Social Networking Threats

Jared Dixon, President
Entech 

This presentation will help attendees better understand current technologies to improve their bottom lines from networking options to cloud based computing.  Attendees will also get a better understanding at what threats exist in the technology world and how to avoid them.

Promotional Tools for Your Business

Janet Thaeler, Owner
World Wide PR

Author of "I Need a Killer Press Release, Now What?" Janet Thaeler, will help attendees better understand how to utilize press releases, social media, and blogging to generate more recognition for their business and ultimatley more revenue.

Small Business Lending & Funding Panel

SBA, Utah MicroEnterprise Loan Fund, Mountain West Small Business Financial, Department of Workforce Services

In a time of tight capital its important to know where small business can turn to help secure funding to grow your business.  Learn from a panel of experts what lending options are out there and what are means of funding are accessible.

10,000 Small Business Initiative

Karen Gunn, Assistant Vice President & Dean of Professional and Economic Development
Salt Lake Community College

Goldman Sachs 10,000 Small Businesses is a $500 million national program designed to help small businesses in the United States create jobs and economic growth by providing entrepreneurs with a practical business educatin, access to capital and business support services. Come learn details about the program, criteria for selection, and how to enroll in this highly successful entrepreneurial training.